Category Archives: Writing

Philly uses crowdsourcing for tourism campaign

Crowdsourced campaigns can increase reach and buzz, and Philadelphia is banking on this approach for its new tourism initiative: “With love, Philadelphia XOXO”. The campaign asks residents to submit their “with love” idea in the hopes of  having them selected … Continue reading

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New Windows phone commercial is *really* great

With the market dominance of the iPhone, what will it take to win the smartphone game? Microsoft is off to an excellent start with this ad for the new Windows phone. They’re being very strategic by spending big on the … Continue reading

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Ads we love: Green technology edition

Love this ad – so simple and so well done. A subtle logo and model name at the end would have been much better though – the car shot is overkill and detracts from an otherwise excellent spot. Here’s the … Continue reading

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Getting started in economic development marketing

We’ve compiled a “best of” list to help those that are new to economic development marketing. Some of our most popular posts on the subject are summarized below. We hope you find them helpful! Be Specific in Your Messaging: Why … Continue reading

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Ads we love: August 7, 2010

Time for another round-up of great ads. First: These clever spots for Pilot Extrafine pens… Next up, Samsung hits below the belt in this clever ad that plays on the very public reception issues with the iPhone 4: And finally … Continue reading

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3 ads we love – June 28, 2008

For Monster.com. Copy reads: “Stuck in the wrong job?” Found at The Ad Mad. Bookmark on Delicious Digg this post Recommend on Facebook Share on Linkedin share via Reddit Subscribe to the comments on this post Tell a friend

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